Cancer Research have launched a "Do" button. This innovative button, is designed to encourage people to not just ‘like’, but to actually do something to help beat cancer sooner.
Once you click on the button it directs you to the #ActNowForResearch generator. Some things to note are
- The site delivers fun challenges which provide immediate ways for people to support Cancer Research UK
- Challenges include uploading a selfie with #ActNowForResearch on your hand, signing up to Race for Life or taking an item of clothing into one of Cancer Research UK’s shops
- Whatever the action, it encourages you to share it across all your social media channels, inspiring others to actually do something and raise awareness of how important research is to beating cancer soon
The ‘DO’ button is a simple reminder that there are lots of ways that people can take action to help Cancer Research UK beat cancer sooner. Follow #ActNowForResearch on Cancer Research UK’s Facebook, Twitter and Instagram pages for more information.
I could place a small button on the site, but I thought I would add the more subtle approach.
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